To optimize the value of partnerships


Through the means of value partnership, we make partnerships with events, sports, culture, and non-profit activities a form of planned and valuable marketing for companies. We serve our customers by optimizing the value of their partnerships.

We base our operations on decades of experience in events, business cooperation and sports. The science-based expertise of customer value and value of co-operation makes it possible for us to strengthen our clients’ ability to take systematically into account the third party of value partnership, such as an event visitor, a sports fan, or the group whose quality of life is enhanced by charitable activities. We always strive to ensure that the structures of value partnerships also strengthen the external synergies of the various partnerships and the measurement and verification of the value of the partnership.

Our customers include companies, organizations, sports clubs, and cultural operators. We serve our customers from single events trough the development of partnerships to holistic partnership management.